Privacy Policy

1. Data controller

The controller of your personal data is Ad Plus Polska sp. z o.o., registered office in Pęcław (05-530 Góra Kalwaria), Pęcław 57A, Poland, entered in the Register of Entrepreneurs of the National Court Register under KRS 0001227688, NIP 1231599629, REGON 544183686.

For data protection matters, contact us at beata.s@adplus.pl.

2. Purpose and legal basis

We process personal data for the following purposes:

• responding to your enquiry from the contact form and getting back to you — Art. 6(1)(f) GDPR (our legitimate interest: handling the enquiry);
• concluding and performing a service agreement — Art. 6(1)(b) GDPR;
• complying with legal obligations, including tax and accounting — Art. 6(1)(c) GDPR;
• direct marketing of our services and traffic analytics — Art. 6(1)(f) GDPR, and for analytics and marketing cookies based on your consent (Art. 6(1)(a) GDPR);
• establishing, pursuing or defending claims — Art. 6(1)(f) GDPR.

3. What data we collect

Through the contact form we collect: full name, email address, phone number, company name (optional) and the message content. Required fields are full name, email, phone and message; without them we cannot handle the enquiry. Depending on your cookie consent, we also collect technical data: IP address, browser and device type, referral source and on-site activity.

4. Data recipients

We may entrust data to trusted processors acting on our behalf, only to the extent needed to run the website and handle enquiries:

• Hosting provider — server and email storage;
• Google Ireland Ltd. — Google Analytics 4 (statistics) and reCAPTCHA (form bot protection). Google privacy policy;
• Meta Platforms Ireland Ltd. — remarketing pixel (Facebook/Instagram), loaded only after consent. Meta policy;
• FastTony.es — pixel and campaign management tool. FastTony policy.

Data may also be disclosed to public authorities where required by law. We do not sell your data.

5. Transfers outside the EEA

Some providers (including Google and Meta) may process data on servers outside the European Economic Area, including in the USA. Transfers rely on Standard Contractual Clauses approved by the European Commission or on an adequacy decision (Data Privacy Framework), ensuring an adequate level of protection.

6. Data retention

• contact form data — up to 3 years from the last contact, unless you object earlier;
• contract and billing data — 5 years from the end of the tax year in which the accounting document was issued;
• data processed on the basis of consent — until you withdraw it;
• Google Analytics 4 data — up to 14 months.

7. Your rights

In connection with the processing of your data, you have the right to:

• access your data and obtain a copy;
• rectify (correct) your data;
• erase your data (the right to be forgotten);
• restrict processing;
• data portability;
• object to processing based on legitimate interest;
• withdraw consent at any time, without affecting the lawfulness of processing before withdrawal.

To exercise these rights, write to beata.s@adplus.pl. You also have the right to lodge a complaint with the President of the Personal Data Protection Office (ul. Stawki 2, 00-193 Warsaw, Poland, uodo.gov.pl).

8. Cookies

We use cookies so the website works correctly, as well as for analytics and marketing. You can block or delete analytics and marketing cookies at any time in your browser settings.

9. Profiling and automated decisions

Based on marketing cookies we may tailor the ads you see to your interests. We do not make decisions about you based solely on automated processing that would produce legal effects or similarly significantly affect you.

10. Changes to this policy

We may update this Policy when the law or how the website works changes. The current version is always published on this page, and the date of the last change is shown below.

Last updated: June 2026